posted on
May 1, 2024
A few key points to remember:
You can customize every order. A lot of folks think they are locked into the same thing every time, so they might just skip. Now that you have full flexibility on every order, you can change it up.
We could make a living if the farm was a fraction of its current size. We are not chasing growth for growth’s sake. We are not trying to become a national brand. We are not looking for outside investors. We are not building this business so that one day....
Every characteristic that makes food desirable—flavor, aroma, texture, color, and nutrition—begins with sunlight. Plants are nature’s solar collectors. Through photosynthesis, they convert solar energy into sugars, proteins, fats, antioxidants, and countless other compounds that ultimately become the building blocks of every grazing animal on earth.
People ask me why our food tastes different. Why the chicken skin tastes richer. Why the beef has a deeper flavor. Why the eggs taste like the ones they remember from childhood. I always come back to a simple idea: flavor is the biological signature of nutrient density.
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