posted on
April 30, 2024
Why is the loading important? It's simple, this is the highest stress situation any animal will experience in its life. It also plays a key role in the quality of the meat. Stress causes the release of hormones that negatively impact the meat we consume. If there is a major stress hormones release just before butchering, it has an even greater impact.
We believe that modern advances in technology have a rightful place within agriculture. Starvation on a planet with eight billion people is not from a lack of production. This fact is a direct result of technological advances in food production in the past eight decades....
Take thirty seconds to watch this video. It's something we take a great deal of pride in -- because it takes a great deal of work to make it happen.
When relationship, ecological and financial interests align, you know you're onto something great. I want to take a moment to walk you through the evolution of the deepening partnership between the Schnabel and Keim families.
